SigFig's Privacy Policy

George -

We Respect Your Privacy

Before you dig through the legalese, we'd like to make one thing very clear: We will never rent or sell your personal information. Without trust, we won't have any users, and without users...well, we're out of a job.

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Nvest, Inc. and its affiliates and subsidiaries, including SigFig Wealth Management, LLC ("we" or "us"), are committed to protecting and respecting your privacy. This privacy policy ("Privacy Policy") sets out our policies and procedures for collecting, using, maintaining, protecting and disclosing information provided to us by you when you access or browse ("Wikinvest"), ("SigFig"), other Nvest, Inc. owned and/or operated websites, and our portfolio services on our partner sites (the "Partner Portfolio Trackers") (collectively, the "Sites").

This Privacy Policy applies to information we collect:

  • On our Sites.
  • In e-mail, text and other electronic messages between you and us that are related to the services that we is providing you.
  • Through our mobile and desktop applications, which provide dedicated non-browser-based interaction between you and our Sites.

Please read this Privacy Policy carefully to understand our policies and practices regarding your information and how we will treat it. This Privacy Policy governs your use of our services and by accessing or using our Sites you agree to this Privacy Policy and you consent to the collection, transfer, processing, storage, disclosure and other uses described in this Privacy Policy. If you do not agree with our policies and practices, your choice is to not use our Sites. For purposes of compliance with the Gramm-Leach-Bliley Act (the "GLB Act"), this Privacy Policy shall serve as both your initial and annual "privacy notice" as defined under the GLB Act.

If you have any questions or concerns regarding this statement, you should contact us at

Information Collected by Us

We collect user-submitted account information by which you may be personally identified, such as name, email address, and profile photo and by which you may be contacted online or offline with notifications related to the use of the services offered by the Sites ("personal information"). We maintain information you submit in your profile on the Sites, and we also collect user-submitted content about companies and investing and other information. We collect information from you when you send us feedback as well. Some information collected is not explicitly submitted by the user. Examples of such information include (but are not limited to): browser-type related information, IP address, requested URL, referring URL, and timestamp. See "Use of Cookies and IP Address" below. If you choose to use our portfolio tracker service, we also collect your brokerage account login credentials provided by you and information about your holdings in those accounts for the purpose of providing the services.

Additional Information Collected for Operations for the Paid Service

We may collect additional information provided by users in conjunction with the our services in order to rebalance user accounts in line with brokerage firm security requirements including:

  • Social Security numbers and financial account numbers
  • Account balances and transaction information
  • Income and employment information

We may collect other information from you during your use of the paid service. For example, if you sync your financial institution to the paid service, your financial institution may provide us with information about you and your account to facilitate our ability to provide our services to you and to reduce the amount of data you need to enter. The information we collect may include but is not limited to your name, age, salary, financial account information including financial institution, contributions, investment holdings and preferences, and contact information.

We keep records of our advisory service, which may include but are not limited to records of the advice that we provide to you, your use of our services, and your communications to us about our services.

Blogs, Forums, and Wikis

If you use a blog, forum, wiki, or other publicly published content product on our Sites, you should be aware that any personal information you submit there can be read, collected, or used by other users of these forums, and could be used to send you unsolicited messages. We are not responsible for the personal information you choose to submit in these forums.

How We Use Your Information

We use information that we collect about you or that you provide to us, including any personal information:

  • To present our Sites and its contents to you.
  • To provide you with information, products or services that you request from us.
  • To fulfill any other purpose for which you provide it.
  • To carry out our obligations and enforce our rights arising from any contracts entered into between you and us, including for billing and collection.
  • To notify you about changes to our Sites or any products or services we offer or provide through our Sites.
  • To display for you information, such as your full name, profile photo and any personal information you have included in your profile, primarily in conjunction with any content you have contributed.
  • To respond to your feedback or inquiries.
  • In any other way we may describe when you provide the information.
  • For any other purposes with your consent.

In addition, part of the Wikinvest service is a real time feed that displays user activity. For example, if you post an article, a streaming notice may be posted about that activity or the activity of other users. This is part of the Wikinvest service available at and Wikinvest users may not opt-out of this functionality.

Your full name and email address may also be used when you send an email notification to another user on Wikinvest. We may also use your email address to send you communications from us or messages that we send you on behalf of other users, but you may opt out of receiving emails by changing your email preferences in your profile settings.

We never share your personal information with our advertisers. Our ad targeting is done entirely anonymously. If advertisers select demographic targeting for their ads, we automatically match those ads to the appropriate audience. Advertisers only receive anonymous data reports.

How We Use Information Collected Through the Paid Service

Your personal, investment and forecast information is maintained by us in order to provide you with customized investment services and to fulfill our legal and regulatory requirements. By having more information about you, we are able to customize our services to your particular investment preferences. We may use your brokerage account information in order to rebalance your accounts and keep your accounts in line with the investment preferences that you specified when signing up for the paid service. Data that does not include personal information may be used for research purposes. For instance, we may compile data, excluding personal information, for purposes of demographic analysis and research.

Service-related Announcements

We will send you service-related announcements on the rare occasions when it is necessary to do so. For instance, if our service is temporarily suspended for maintenance, we might send you an email. Generally, you may not opt-out of these communications, which are not promotional in nature. If you do not wish to receive them, you have the option to deactivate your account.

Updating/Accessing Personal Information

If your personal information changes, or if you no longer desire our service, you may correct, update, or delete/remove it by selecting Delete Account on your profile page or by emailing our Customer Support team at We will respond to your request within 30 days. Please note that even if we close your account, we may retain and use your information as necessary to comply with our legal obligations, resolve disputes and enforce our agreements. Please also note that there might be latency in deleting information from our servers and backed-up versions might exist after deletion.

Use of Cookies and IP Addresses

As you navigate through and interact with our Sites, we may use automatic data collection technologies to collect certain information about your equipment, browsing actions and patterns, including browser-type related information, IP address, requested URL, referring URL, timestamp data, and other information help us diagnose problems with our servers, administer the Sites, and otherwise provide the highest possible level of service to you. In addition, we use this non-personal information to perform statistical analyses of user behavior and characteristics in order to measure interest in and use of the various areas of the site.

Like most websites, the Sites require cookies to function properly. Cookies are small text files that reside on a user's computer and identify you as a unique user. We use cookies to refine our services and simplify the user experience. For example, the use of cookies allows registered users to enter our Sites without explicitly typing in their email address and password every time, and it allows us to personalize your experience on the Sites by, e.g., suggesting articles you may be interested in. For these reasons we tie personal information such as your email address to our cookies. If you do not want information collected through the use of cookies, there is a simple procedure in most browsers that allows you to deny or accept the cookie feature; however, you should note that cookies might be necessary to provide you certain features (e.g., customized delivery of information) available on the Sites.

We use a tracking utility company that uses cookies and Web beacons on our Sites. We have no access to or control over these third party tracking utilities. We also use cookies in conjunction with Google Analytics Demographics and Interest Reporting in order to better understand our visitors. Google Analytics collects information such as how often users visit our Sites, what pages they visit when they do so, and what other sites they used prior to coming to our Sites. We use the information we get from Google Analytics only to maintain and improve our Sites. Google Analytics does not collect your name or other identifying information. We do not combine the information collected through the use of Google Analytics with personal information. Although Google Analytics plants a permanent cookie on your web browser to identify you as a unique user the next time you visit our Sites, the cookie cannot be used by anyone but Google. Google’s ability to use and share information collected by Google Analytics about your visits to our Sites are restricted by the Google Analytics Terms of Use and the Google Privacy Policy. Visitors can choose to opt out using Ads Settings, Ad Settings for mobile apps, or any other available means including Google Analytics' opt out tool.

Advertising and Partner Sites

We use third-party advertising companies to serve ads when you visit the Sites. These advertising companies may use certain information (not including your name, address, email address, or telephone number) about your visits to the Sites, partner sites and other websites in order to provide advertisements about goods and services of interest to you. If you would like more information about this practice and to know your options regarding the use of this information by these advertising companies, click here.

In addition, if you use the Partner Portfolio Trackers, we may also share certain information about you with our partners, such as "top ticker" data and watchlist holdings, which allow the partners to personalize your experience on the site or their mobile apps. We may also share aggregate data with partners (without any of your personal information) to aid in monitoring the effectiveness of our product. Such data could include engagement and retention rates with our services, periodic usage metrics reports.

Unless we have your express permission, we will not share any personal information about you with any advertising companies or with the providers of the advertised goods and services, and these companies will not collect such information on our behalf. If you choose to use these separate goods and services, disclose information to the providers, or grant them permission to collection information about you, then their use of your information is governed by their privacy policies.

Recommendations of Certain Third Parties

We may from time to time recommend third-party broker-dealers and investment advisors to you. If you indicate your interest in learning more about a recommended broker-dealer or investment advisor, we will request your consent to collect information from you, including personal information, for communication to them. The communication of such information to the third- party broker-dealer or investment advisor will be subject to their privacy policy.

Disclosure/Transfer of Information

Some of the information you provide on our Sites is publicly exposed in an aggregated and/or anonymized manner unless otherwise noted. However, except as set forth in this Privacy Policy, we do not sell, rent, share, trade or give away any of your personal information. We do not share your personal information for a third parties' promotional use. We may disclose personal information that we collect or you provide as described in this Privacy Policy:

  • To our subsidiaries and affiliates.
  • To contractors, service providers and other third parties we use to support our business and who are bound by contractual obligations to keep personal information confidential and use it only for the purposes for which we disclose it to them.
  • We will disclose information about individual users to governmental or judicial authorities or law enforcement agencies, or to other individuals or entities, in response to subpoenas, court orders, or other legal processes. Further, we may share information in order to investigate, prevent, or take action regarding illegal activities or suspected fraud, or to enforce or apply the terms and conditions of this Privacy Policy.
  • To fulfill the purpose for which you provide it.
  • For any other purpose disclosed by us when you provide the information.
  • With your consent.
  • To enforce or apply our Terms of Use.
  • If we believe disclosure is necessary or appropriate to protect our rights, property, or safety or the rights, property or safety of our customers or others.

We reserve the right to transfer your personal information in the event of a transfer of ownership of Nvest, Inc. or SigFig Wealth Management, LLC, such as a restructuring, an acquisition by or merger with another company. In such an event, we will notify you before information about you is transferred and becomes subject to a different privacy policy.

We will notify you when information about you may be provided to third parties in ways other than explained above, and you will have the option to prevent such information sharing.


We have implemented measures designed to secure your personal information from accidental loss and from unauthorized access, use, alteration and disclosure. Our security measures include industry standard technology and equipment to help protect your personal information.

The safety and security of your information also depends on you. Where we have given you (or where you have chosen) a password for access to certain parts of our Sites, you are responsible for keeping this password confidential. We ask you to not share your password with anyone.

Unfortunately, the transmission of information via the Internet is not completely secure. Although we take appropriate measures to safeguard against unauthorized disclosures of information, we cannot guarantee the security of your personal information transmitted to our Sites. Any transmission of personal information is at your own risk.

You hereby acknowledge that we are not responsible for any intercepted information sent via the Internet or the circumvention of any privacy settings or security measures contained on our Sites, and you hereby release us from any and all claims arising out of or related to such interceptions of information or circumventions of our Sites.

Customer Preferences and Opt-out Choices

We may also use your information to contact you about our services that may be of interest to you. If you do not want us to use your information in this way, please provide notice to us through one of the following ways:

  • Adjust your user preferences in your account profile; or
  • To opt-out of receiving promotional or marketing communications from us at a specific address, you may:
    • Use the unsubscribe instructions sent by us.
    • Or Contact us by mail at:

      225 Valencia St.
      San Francisco, CA 94103

    • Note: It may take up to 10 business days to process your request post receipt of the request.

Controlling Your Personal Information

You can review and change your personal information by logging into our Sites and visiting your account profile page.

You may also send us an e-mail at to request access to, correct or delete any personal information that you have provided to us. We cannot delete your personal information except by also deleting your user account. We may not accommodate a request to change information if we believe the change would violate any law or legal requirement or cause the information to be incorrect.

Please note, you should be aware that when you voluntarily disclose personal information (e.g., user name, e-mail address) via reviews, messages, forums, and/or postings on Wikivest, that information, along with any substantive information disclosed in your communication, can be collected and correlated and used by third parties and may result in unsolicited messages from other posters or third parties. Such activities are beyond our control. Please do not post any personal information on Wikivest that you expect to keep private.

As a registered user of the Sites, you can modify your personal information at any time by accessing the user settings area of Wikinvest or SigFig, as applicable.

Respecting Children's Privacy

Our Sites are not directed to children, and we do not knowingly solicit information from any child under the age of 13. If you are under the age of 13, do not use or provide any information on our Sites or on or through any of its features or provide any information about yourself to us, including your name, address, telephone number, e-mail address or any screen name or user name you may use. If a parent or guardian becomes aware that his or her child has provided us with personal information without his or her consent, he or she should contact us at Should a child whom we know to be under 13 send personal information to us, we will delete it as soon as possible.

Your California Privacy Rights

Section 1798.83 of the California Civil Code permits users of our Sites that are California residents to request certain information regarding our disclosure of personal information to third parties for their direct marketing purposes. To request a copy of the information disclosure provided by us pursuant to Section 1798.83 of the California Civil Code, please contact


Our Sites may contain links to third party websites to which we have no affiliation. The links are provided on our Sites solely for your convenience and may assist you in locating other useful information on the Internet. Unless you expressly authorize us to do so, we will not share your personal information with such third party websites. These third party websites are not under our control. In using such third party websites please be aware that each third party website is subject to its own privacy policies and is not covered by our Privacy Policy. We make no representation or warranty regarding the accuracy of the information contained on such third party websites, and we disclaims all responsibility relating to or resulting from your use of such third party websites.

Frames and Partner Sites

Our Sites utilize framing techniques to allow users to access content from our Sites, when the user is actually on a third party website. We do this so that you will have a more seamless experience on the third party site. Regardless of our framing techniques, the third party and its website will remain visible and fully accessible, and will be governed by the privacy policy of the third party site, which will appear on those pages.

Conversely, the Partner Portfolio Trackers appear on our partners' websites but are actually offered or hosted by us. The Partner Portfolio Trackers will be clearly marked with our name, and your use of them will be governed by this Privacy Policy.

Modifications to the Privacy Policy

This Privacy Policy may change from time to time. If we make a change to this Privacy Policy that we believe materially reduces your rights, we will provide you with prominent notice on our Site’s home page. By continuing to use our services after those changes have become effective, you agree to be bound by the revised Privacy Policy. The date this Privacy Policy was last revised is identified at the top of the Page. You are responsible for periodically visiting our Sites and this Privacy Policy to check for any changes.


If you have questions, comments, concerns or feedback regarding this Privacy Policy or any other privacy or security concern, please send an e-mail to

225 Valencia St.
San Francisco, CA 94103
Phone: 1-(855)-9-SIGFIG

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